OptiTech Summit 2026
The conference for teams building the future of digital experience.
OptiTech Summit brings together product leaders, engineers, and digital strategists for three days of keynotes, hands-on workshops, and peer sessions. This year's theme — Build What's Next — explores how composable architecture, AI-driven personalization, and continuous experimentation are reshaping how organizations deliver digital experiences at scale.
Whether you're evaluating a CMS migration, scaling your experimentation program, or exploring what AI-assisted authoring looks like in practice, Summit 2025 has a track for your team.
What to expect
- 3 keynote sessions featuring OptiTech leadership and industry pioneers
- 24 breakout sessions across four tracks: Platform, Personalization, Experimentation, and AI
- Hands-on labs where you build and deploy on the OptiTech stack
- Certification exams available on-site — no separate registration required
- Evening networking events including the annual partner showcase dinner
Agenda
- 8:30 AM– 9:00 AM
Registration & Morning Coffee
Badge pickup, sponsor floor open, breakfast available in the pre-function space.
- 9:00 AM– 10:00 AM
Opening Keynote: Build What's Next
OptiTech leadership sets the stage for Summit 2025 with product announcements, customer spotlights, and a preview of the roadmap through 2026.
Sarah Chen
- 10:15 AM– 11:00 AM
Technical Keynote: What's Shipping in OptiTech Graph
A deep look at performance improvements, new query capabilities, and the Graph federation model coming in Q4.
James Okafor
- 11:00 AM– 12:00 PM
Breakout Sessions — Track 1: Platform Architecture
Four concurrent sessions covering headless migration patterns, SDK upgrade paths, multi-brand ThemeManager configuration, and display template governance.
- 12:00 PM– 1:30 PM
Lunch & Partner Showcase
Lunch served in the exhibition hall. 40+ technology partners demonstrating integrations, with OptiTech engineers available at the demo pod.
- 1:30 PM– 2:30 PM
Customer Spotlight: Migrating 4.2M Banking Customers to Composable
Marcus Webb walks through Meridian Financial's 18-month migration, the organizational model that made it work, and the business metrics that justified the investment.
Marcus Webb
- 2:45 PM– 4:00 PM
Hands-on Lab: Personalization in 90 Minutes
Build a working audience-segmented experience using OptiTech's personalization engine. Laptops required. Limited to 80 participants — first registered, first served.
- 4:15 PM– 5:00 PM
Healthcare Track: Serving Condition-Specific Content at Scale
How Northeast Health System used OptiTech's content model and personalization layer to improve patient engagement scores by 31% across 22 hospital sites.
Dr. Priya Nair
- 6:00 PM– 9:00 PM
Day 1 Evening Reception — The Summit Social
Cocktails, dinner, and live music on the Hudson River Terrace. All registered attendees welcome. Formal invitations sent separately for the Partner Dinner.
Speakers

Sarah Chen
VP of Product Strategy · OptiTech
Sarah leads product strategy at OptiTech, with a focus on AI-assisted content operations and composable architecture. Before OptiTech she spent eight years at enterprise SaaS companies helping organizations scale their digital programs.
Marcus Webb
Chief Technology Officer · Meridian Financial Group
Marcus led Meridian's migration from a legacy monolithic CMS to a composable headless stack serving 4.2 million digital banking customers. He'll share what worked, what didn't, and what he'd do differently.
